A specialized raised floor system was designed to convert a 7,000 square-foot auditorium into an interactive office and research space. Large windows were added around the perimeter to bring in natural light.
For this award-winning provider of integrated market research, IDG designed an open concept floor plan, along with a high barrel vault ceiling. This allowed for flexibility and ample space for Explorer Research to design and reconfigure numerous mock retail-shopping experiences.
Additional features included: a virtual reality lab, client-viewing rooms, shopper labs, conference space and focus group rooms.